reading response

Dimensionality

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The principle that I picked up on from Chapter One was dimensionality. Tufte discusses the difficulty information designers encounter when trying to accurately portray a multi-dimensional world on a print or digital plane. At the beginning of the chapter, I was thinking dimensionality as strictly 3-D, like the pyramid model from Euclid. The sunspots confused me, but then I got to the train tables and everything started to make sense. Tufte's discussion of dimensionality encompasses more than just the binary of 2-D and 3-D.

Simplicity

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The most important concepts discussed in chapter one was about the rule of simplicity. Many information design grahpics can be highly complex, this prevents the viewer from being able to clearly identify the message. If the creator can create a graphic that is simple with an easily identifiable subject then the viewer can distinguish the concepts being presented. Clutter is a problem that we come in conflict with every day but by envisioning a single topic that is simple we can learn more efficiently.

Tufte's Message Chapter 1

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The point Tufte makes in Chapter one that I think is most important/most relevant is being clear and simple with your graphics. Now people think more is less- which is not the case. Artist somehow think that if they don't overload their graph/chart/graphic it makes them seem inferior when in reality it makes your information more important and stand out as oppose to being bombarded by clutter blocking the main message.

_Tufte

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It is clear that one of the key ingredients is the small multiples concept. With the use of contrasting sizes, pics, lines, and texts, one can guide the readers eyes to the key points at hand and do it in a manner that is not overly-complex. We see these multiples almost everyday in graphics when we go online or even open a book.

Envisioning Information Ch. 1

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One of the most important points Tufte makes is that clarity and simplicity do not mean a lack of knowledge, "simple-mindedness" as he puts it. The audience often knows more than the creator of the graph/structure/etc. thinks and therefore, "chartjunk" and cosmetic decoration will not be beneficial. They will only obscure the data. Straightforward information is better.

Tufte Response

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I think the most important topic discussed in this chapter is the "small multiples" (p. 30). I think its important because different size text, pictures, bylines, and other important information can be organized in a way that is logical and eye catching. These varying sizes and organization are often used in magazines or newspapers. They can also be used in books to identify different chapters or topics within the chapter.

Tufte Chapter 1

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I found that the small multiple display is was one of the more important things in chapter one. You can use small multiple displays to compare charts and data. The air portion display is and example on page (28). It is a good example of how numbers can be arranged on a plane surface and can be easily understood at the by the person reading the chart. The chart uses same design structure that is repeated for all the levels and images in the chart.

Tufte Ch.1

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I found that the small multiple was one of the most important concepts that Tufte discussed. Small multiple is a display that uses the same design structure through out the graphic. Being consistent helps reduce confusion. If one thing represented many things then it would be difficult to comprehend what information the graphic is displaying. Also, if there is consistency throughout then it would be easier to notice changes.

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