Revision of Concept
Instead of creating pictograms for each of the five academic programs in CAFLS, I've decided to focus exclusively on the Food, Nutrition, and Packaging Sciences department. What I've created takes the form of a sign/banner and can be used on PPT templates or other promotional materials the department develops. For the final version, I hope to improve the packaging science portion of the graphic (the box shape) and add some sort of sparkle shapes that emerge from the box. I don't want to weigh down the graphic with too many elements.

Katz uses grids, tax forms, sports scores, prescription drug leaflets, voting ballots, and other documents to demonstrate both correct and incorrect examples of organization, proximity, and hierarchy. Much of the discussion here echoes the ideas put forth in Kress and Van Leeuwen's chapter, "The Meaning of Composition" from their book Reading Images. Katz explains the concept of organization as providing structure to information so the user can intuitively and quickly grasp the meaning of the graphic.

My initial idea was to depict how activities on cell phones have changed over a five year period. The problem I found when looking at the Excel spreadsheet, though, is that data points are absent for several categories. Data isn't available for every year, which is problematic. For this reason, I've decided to examine other variables in the report on cell phone activities. I will no longer be depicting how cell phone activities have changed over time. Rather, I will illustrate cell phone activities only for the year 2012.

I believe the most important principle in Chapter 1 of Tufte's Envisioning Information to be the concept of "multiple-function" discussed on page 26. This concept explains how several variables relating to a specific topic can be organized within a matrix like table. The example alluded to is a Japanese train schedule which "served as an internal planning document for the Java Railroad" (26). Essentially, the table functions as a schedule and timetable for eight types of trains.